Brighton Agency
Tradeshow & Experiential

Tradeshow & Experiential

In our always connected world, personal contact at events and tradeshows is a valuable and personal way to engage with customers. We believe that a compelling and interactive exhibit combined with a well-trained team and a focused message can drive awareness, interest and sales. And large events are also an excellent place to engage with the media, particularly around the launch of a new product or service.

As an integrated agency, we approach events from multiple angles, working as a team to engage customers, consumers and the media with your message. Our experience includes media engagement, large scale exhibit design and message development at some of the largest shows in the country, such as Farm Progress and CES as well as pop-up designs and street-team training for consumer engagement at local festivals. Whether small or large, we make sure your experiential engagement is on brand and integrated into your larger marketing efforts.

Seamless Integration

At Brighton we bring together the best part of a consulting firm — practical insight — and the best part of an ad agency — inspired imagination — to help our clients think differently about their brand, their customers and the best ways to bring them together. We call it Applied Imagination.